O’Neill is the most authentic, progressive and distinctive brand in the worlds of surf and snow.
The fan base consists of progressive teens and young adults with an active streak in mind & body, who are physically adventurous and mentally curious. O’Neill works with values like progression, authenticity, dedication, unconventional spirit and joy.
Girls: Midnight Tropicale
TREND/STYLE: Hibiscus flowers give that sunny Californian vibe, in vibrant colors, brought to life by fluo details.
Boys: Acid & Energetic
TREND/STYLE: Logo-based allover prints, topped off with leaves. Brought in bold black&white, tonal blues, and an army-green combined with on-trend yellow.